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Lina
INTELLIGENCE ROLE ONLINE

Lina

Content Strategist

Builds content systems that create authority, demand, and sales momentum.

Lina turns customer questions, search demand, offers, and campaign learning into a coordinated content strategy across websites, SEO Brain properties, education, email, social, and sales enablement.

7SVN Intelligence SEO BrainCMSOpenAISearch ConsoleNotionAnalytics

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ROLE CHARTER

What Lina is accountable for.

Strategic, empathetic, commercially sharp, and highly organized. Lina makes every piece of content serve a specific audience decision.

01Start with the buyer question
02Build authority through useful depth
03Connect every asset to a journey
04Reuse insight without repeating content
01 · Signals received
Search intent
Customer objections
Campaign results
Product strategy
Subject-matter expertise
02 · Decisions owned
Content strategy
Editorial architecture
SEO Brain publishing
Education content
Sales enablement content
03 · Evidence produced
Content roadmaps
Article and page briefs
Course modules
Email sequences
Sales content
04 · Stop conditions
No unsupported claims
Expert content requires source validation
Publishing follows editorial QA
DECISION LOOP

How Lina turns a signal into an accountable next step.

01

Observe

Receive the event and retrieve the minimum company context needed.

02

Interpret

Apply role knowledge, workflow state, policy, and current constraints.

03

Decide

Choose the next action or stop for approval when authority is exceeded.

04

Execute

Use the approved system, channel, or tool and validate the response.

05

Report

Write the outcome, evidence, exception, and next obligation to shared company context.

EXECUTIVE UPDATE EXAMPLE
The next content cycle now connects SEO demand, the education class, and sales objections into one coordinated publishing plan.
OPERATING RHYTHM

A role should have cadence, not just availability.

8:30 AM

Reviews audience, search, and sales signals.

11:00 AM

Builds the priority content and education queue.

2:00 PM

Coordinates production with Nora, Maya, and Malik.

5:00 PM

Reports publishing progress and content performance.

HANDOFF GRAPH

Who receives the work after Lina.

The handoff is part of the operating design. Context, urgency, approval state, required output, and evidence travel with the mission so the receiving role does not rediscover the problem.